Services Overview
Core Philosophy: Build Once, Sell Many Times
Our business model is built around creating high-quality templates and systems that can be deployed quickly and efficiently for multiple clients, maximizing value while maintaining consistency.
5 Main Product Categories
1. Websites (Template-Based)
What We Build Once:
- 5 industry templates (Restaurant, Service Business, Retail, Professional, Healthcare)
- Standard CMS backend with client editing capability
- Mobile-responsive framework
- Basic SEO structure built-in
- Contact forms and basic integrations
Services We Sell:
- Template Website Setup - $1,500-$5,000 flat rate
- Custom Design - $500-$1,000 add-on
- Monthly Management/Hosting - $99/month
- E-commerce Add-on - $800 (using Shopify/WooCommerce templates)
2. AI Chatbots (Pre-Configured)
What We Build Once:
- 8 business-type chatbot templates (Restaurant, Dental, Retail, Service, Real Estate, etc.)
- Standard FAQ database for each type
- Lead capture flows
- Appointment booking integration
- Handoff-to-human protocols
Services We Sell:
- Chatbot Installation - $800 flat rate
- Custom Training - $300 add-on
- Monthly Management - $100/month
- Phone Integration - $500 add-on
3. Local SEO (Checklist-Driven)
What We Build Once:
- Google My Business optimization checklist
- Local citation submission tool/process
- Review management system template
- Local content templates
- Monthly reporting dashboard
Services We Sell:
- Local SEO Setup - $1,000 flat rate
- Monthly SEO Management - $300/month
- Review Management - $200/month add-on
- Content Writing - $150/article (using templates)
4. Business Dashboards (Standard Templates)
What We Build Once:
- Analytics dashboard template (Google Analytics + business metrics)
- Social media monitoring dashboard
- Lead tracking system
- ROI reporting templates
- Automated report generation
Services We Sell:
- Dashboard Setup - $600 flat rate
- Monthly Reporting - $200/month
- Advanced Analytics - $300/month
- Custom Metrics - $400 add-on
5. Automation Workflows (Pre-Built)
What We Build Once:
- Email welcome sequences (5 industries)
- Appointment reminder systems
- Follow-up automation templates
- Social media posting templates
- Lead nurturing workflows
Services We Sell:
- Email Automation Setup - $500 flat rate
- Appointment System - $600 flat rate
- Social Media Automation - $400 flat rate
- Monthly Management - $150/month each
Template Development Priority
Phase 1 - Build These First:
- Basic Business Website Template (5 industry variations)
- Simple Chatbot Template (3 most common business types)
- Local SEO Checklist System (standardized process)
Phase 2:
- Analytics Dashboard Template
- Email Automation Templates (3 sequences)
Phase 3:
- E-commerce Add-on Templates
- Advanced Chatbot Features
- Social Media Automation
Template Strategy
Website Templates Should Include:
- Pre-built pages (Home, About, Services, Contact)
- Industry-specific content placeholders
- Built-in contact forms
- Google Analytics code
- Basic SEO setup
- Mobile responsive design
Customization: Just swap logos, colors, content, images
Chatbot Templates Should Include:
- Standard greeting and menu options
- FAQ responses for that industry
- Lead capture forms
- Appointment booking links
- Business hours and contact info
Customization: Just update business-specific info
SEO Templates Should Include:
- Google My Business optimization checklist
- 20 local citation sites to submit to
- Review request email templates
- Monthly report template
Customization: Just plug in business name and location
Simplified Pricing (No Ranges)
Core Services - Fixed Prices
- Template Website - $1,500
- Chatbot Setup - $800
- Local SEO Setup - $1,000
- Analytics Dashboard - $600
- Email Automation - $500
Monthly Services - Fixed Prices
- Website Maintenance - $99/month
- Chatbot Management - $100/month
- SEO Management - $300/month
- Dashboard & Reports - $200/month
- Automation Management - $150/month
Add-Ons - Fixed Prices
- E-commerce Integration - $800
- Custom Design - $500
- Phone Integration - $500
- Review Management - $200/month
Delivery Process (Templated)
Week 1: Setup
- Client fills out standard intake form
- Select appropriate templates
- Customize with client branding/content
Week 2: Build
- Deploy template with customizations
- Test all functionality
- Set up integrations
Week 3: Launch
- Client review and feedback
- Final adjustments
- Go live and handoff
Ongoing: Management
- Monthly updates using standard checklists
- Performance reports using templates
- Optimization using proven methods
Scaling Benefits
For Development:
- Build each template once, use hundreds of times
- Predictable development time
- Easy to train new developers
- Quality control through standardization
For Sales:
- Fixed pricing = easier sales conversations
- Clear deliverables = easier to explain
- Proven results = easier to sell
- Fast delivery = happier clients
For Business:
- Higher profit margins through reuse
- Faster client onboarding
- Consistent quality
- Easier to scale the team
💰 Revenue Model
Target: 50 clients using templates within 6 months
Setup Revenue: $4,400 average per client × 50 = $220,000
Monthly Recurring: $850 average per client × 50 = $42,500/month
Annual Recurring Revenue: $510,000
Template Investment: 2-3 months of development time
ROI: Templates pay for themselves after the first 10-15 clients
Last updated: 12/13/2025